Fanworks Celebrates Its 20th Anniversary and Unveils New Purpose: “Bringing Happiness to the World Through KAWAII ANIME”

To Our Valued Partners and Colleagues,

 

Fanworks is proud to announce that today marks the 20th anniversary of our founding. Ever since Fanworks opened its doors twenty years ago, on this very day, we have had the honor of working at the forefront of a rapidly evolving industry. Reaching this milestone has only been possible thanks to the generous support, collaboration, and goodwill of everyone we’ve had the pleasure of working with. We extend our heartfelt appreciation to all who have been part of this journey.

 

Our beginnings trace back to the launch of Yawaraka Sensha (Yawaraka Tank), an internet anime created in partnership with animation director Rareko. From those early days, we have dedicated ourselves to the development and production of original and endearing character animation. Every success we’ve had has been built on the foundation of shared creativity with our partners and collaborators.

 

As we reflect on the past 20 years and look toward the future, we have taken this opportunity to redefine our direction. After more than a year of internal discussion, we are pleased to unveil a new company purpose that will guide us in the years ahead:

 

Fanworks New Purpose

“Bringing Happiness to the World Through KAWAII ANIME”

 

We define KAWAII ANIME as the fusion of two of Japan’s most cherished and globally loved cultural assets: KAWAII (cuteness) and ANIME. Through this unique form of character animation, we aspire to bring joy and happiness to people in Japan and around the world.

 

Together with our talented team, trusted partners, and loyal fans, we remain committed to delivering meaningful and heartwarming content. As always, we look forward to your continued support, guidance, and encouragement in the years to come.

 

August 8, 2025

Akira Takayama
President & CEO
Fanworks, Inc.